In this digital era, there are various ways to find fortune. One of them is from advertisers.
There are various platforms that provide space to advertise their brands, and there are also various platforms that also provide space for publishers to display ads from advertisers/advertisers who have previously paid a certain amount of funds to publishers and platform providers.
Being a media is arguably a type of business that will not fade by the times and will always be flexible in facing competition.
One way to make the media you build still exist is to become a publisher to get funds.
So you sell your readers or audience by showing them an ad and the high and low conversions are also not your problem, what you need to do is to keep those audiences as your audience.
Can you guess one of the most famous platforms that brings together publishers and advertisers?
Yep, if you answered Google, then your answer is correct.
Google is a social platform that allows advertisers to display their ads on videos and blogs created by publishers.
With this, Google made the Google Adsense feature that makes publishers get royalties from a number of ads that are displayed on blogs and Youtube in their videos.
The reason, of course, is that being a blogger/ YouTuber is a prospective job.
Well, this is what’s interesting. By choosing Google Adsense as the platform you chose when you became a publisher, you can get a place to appear on blogs and Youtube.
So that you, as a publisher, can monetize your blog and Youtube. Likewise with advertisers, they can put their ads in more places. The choice of this feature is certainly tempting.
In addition, this platform is made to adapt to a powerful user experience that makes the widget easy to integrate, has no RPM or circulation rate limits, very low minimum withdrawals, and good customers.
Uniquely, MGID has two options for using traffic monetization and visitor recirculation.
With visitor recirculation, MGID will automatically serve ads from advertisers that match the content created by publishers so as to allow conversions from the ads served to increase.
From here we have an idea that both MGID and Google Adsense offer lucrative solutions for publishers and advertisers.
In addition, unlike Google, which has two types of ad serving places, namely Youtube and blogs or websites, MGID can only serve ads on publisher websites.
MGID does not have a platform where publishers can display the videos they make and serve as publishers’ adverts.
Minimum viewing traffic conditions
Recently, Google changed the minimum traffic requirements for its publishers if they want to monetize their content.
They are required to fulfill the conditions of getting 1,000 subscribers and a total of 4,000 hours of viewing time for the total videos that have been uploaded on Youtube.
For the blog itself, Google does not set too many rules, as long as the blog already has its own domain and has several articles in it complete with some comments, you can become a publisher.
This is not much different from MGID. This Google Ads rival platform also sets minimum conditions for monetization.
Publishers must have 10,000 page views each month on their blog. Quite heavy in the beginning, yes.
Actually, there is no official stipulation on how many percentages are taken from MGID in every advertisement given by their advertisers.
However, in contrast to Google Adsense, publishers will receive a reward of 68% of revenue per ad from advertisers whose prices have been set by Google.
But calm down, even though it seems that the fee cuts received by publishers are the same as in MGID and Google Adsense, if your video is viral and is watched by more than hundreds of thousands of times, it is almost guaranteed that you will also be successful.
The unique fact of MGID is that the majority of its users are from Russia, South America and its surroundings, as well as Africa so they automatically serve low quality ads in Asia.
While the quality of ads served by Google Adsense generally only uses high quality ads in any area so that they can reach potential fans or wider consumers.
Google pays attention to the convenience of its users so that it only accepts images or videos of good quality from its advertisers.
Even though they both have the same big mission to bring together advertisers and publishers, they have different revenue reports.
MGID makes a regulation where publishers can display 1x advertisement on Indonesian social media in 30 days.
Starting from 2014, Google Adsense set many requirements that could be considered burdensome for publishers to register.
Maybe because it feels the largest platform and has no competitors, yes. In that year, Google set a two-time review system for each new publisher who would register that year.
This is inversely proportional to MGID which is actually much easier to become a publisher. A person can become a publisher as long as the blog to be registered does not violate the TOS.
Because of this, MGID has become a tough competitor for Google Adsense and has started to attract a lot of attention from prospective publishers
Many publishers have complained about Adsense’s attitude which made it difficult for them at the beginning of registration and how they were arbitrarily banning their publishers, even in some cases, Google refused to pay the publishers.
Unlike Google, MGID has a manager who can help publishers and advertisers. Every publisher and advertiser can consult directly with the manager if they face problems with ad serving.
And it is less likely to give bans to publishers and advertisers.
Although until now Google Adsense is more popular than MGID, but for matters of rate, the amount of income can actually be contested.
There have been many publishers who have felt the advantages of MGID from the adsense generated compared to the adsense generated by Google.
But unfortunately, not all of the advertisements displayed by MGID are always effective, especially if your website or blog has a beauty and health topic.
As publishers, of course, we want to get as much profit as possible. So this question must be asked a lot.
But it turns out that there are several publishers who try to serve ads from Google and MGID simultaneously on their blogs, but it doesn’t matter. Both of them do not prohibit being combined with other advertising distribution platforms.
This condition certainly benefits publishers to get greater income and profits.
But from both there are similarities in terms of ad serving. Both MGID and Google, both do not allow publishers to display images, words, videos, and other forms of media that show racism, provocation, pornography, and other things that violate state and social rules.
That’s the review along with the difference between Google Adsense and MGID. It is common knowledge that MGID is the best Adsense alternative that you can use to make money by monetizing your blog.
If you want to try to become a publisher, will you try MGID or Google adsense? Good luck.