How much do YouTubers earn? Find Out the Answer here!

The profession of being a YouTuber is increasingly in demand by many people. Even in Indonesia, there are 600 YouTuber channels that have one million subscribers. This shows that the YouTuber profession in Indonesia is growing rapidly and promising, right?

So, are you also interested in becoming a YouTuber?

In this article, we will describe the details of the income of Indonesian Youtubers in 2021 and their sources of income. We will also tell you how to calculate YouTuber earnings, so that later you can calculate your own channel profits.

Curious, right? Immediately following the explanation!

How much the hell YouTuber salary?

You may have heard at a glance the income of Indonesian YouTubers, such as Atta Halilintar, Ria Ricis, Raffi Ahmad, and others. Their income can reach hundreds to billions of rupiah a month! Fantastic numbers, right?

So, how much is the YouTuber’s income? The following is a breakdown of the number of subscribers and estimated earnings for Indonesian YouTubers in 2021.

  • Atta Lightning – has 26 million subscribers and his YouTube channel has an income of around 33.5 million – 538 million per month.
  • Ria Ricis – has 23 million subscribers and his YouTube income reaches 312 million – 5 billion per month.
  • Rans Entertainment – has 18.9 million subscribers and his YouTube income reaches 312 million – 6 billion per month.

“Ah, that’s a lot of subscribers, obviously the income is big”

Eits, don’t get me wrong, novice YouTubers who have few subscribers can also earn extra income.

What is the salary of a novice YouTuber who just entered the world of YouTube and has few subscribers? Let’s take the example of a beginner YouTuber like Abay Saputra.

Youtuber Abay Saputra's Earnings


topic of his YouTube channel is about reviews of famous films and series. With 238 thousand subscribers, he has an income of 10 million – 171 million per month.

There is another novice YouTuber, Gendhis Momo.

class="wp-block-image size-large">Beginner YouTuber Gendhis Momo's Earnings

On her YouTube channel, she often reviews beauty products and makes makeup tutorials. With 26.8 thousand subscribers, he can earn around 240 thousand – 3.9 million.

That’s great right? If you consistently create good content, your number of subscribers and views will continue to increase. That way, the income from your YouTube channel can also increase.

Also read: 9 Ways to Add the Most Powerful YouTube Viewer 2020

How to See YouTuber 2021 Earnings Through Social blade

If you want to know the amount of YouTuber earnings other than those mentioned above, you can check through the site Social Blade.

It’s very easy.

1. Go to the site

Social Blade


Enter the name of the Youtube channel you want to search for in the search field, then press enter

3. As a result, you will see a display like this

Seeing YouTuber Atta Halilintar's Income through Social Blade

In this view you will not only see the estimated income received, but also other information, such as number of uploads, subscribers, views, YouTube ratings and channel daily charts.

How to Find Your Own YouTube Channel Earning

Okay, the steps above are ways to see YouTuber earnings from other people’s channels which are only estimates.

Well, here’s how to find out the exact income from your own YouTube channel account:

  1. Click Profile in the upper right corner of the YouTube display, then select YouTube Studio
  2. Click menu Analytics > Revenue
  3. You will see a view of your YouTube channel earnings

Also read: Want to Measure Your YouTube Performance? Use YouTube Analytics

How to Calculate YouTuber Earnings from AdSense

By the way, the main income for YouTubers comes from YouTube AdSense. Simply put, Adsense is an advertising program from Google that allows channel owners to get paid for the ads displayed.


after seeing the salaries of the YouTubers earlier, you might be curious about how the hell how to calculate YouTuber earnings?

Well, here we try to describe the calculation system:

  • The rate per ad click or audience watching the ad to the end is 0.10 – 0.30 dollars, on average 0.18 dollars.
  • Rates are usually paid per 1000 ad views or so-called cost per mile (CPM).
  • Google will pay 68 percent of AdSense revenue to publishers.

To make it easier to understand the calculation, let’s look at the following illustration of the story:

Assume that in 1000 ad impressions there must be 15% or 150 audiences who watch the ad for more than 30 seconds or until it’s finished.

With 0.18 dollars per view, it means in 1000 views the advertiser has to pay 27 dollars (0.18 x 150 people) to Google. Well, 68% of the 27 dollars will be distributed to publishers.

So, you will receive 18 dollars per 1000 ad views.

That’s just one ad in one video, imagine if you have a lot of videos with fantastic views. Not surprisingly, YouTuber Atta Halilintar’s income can reach hundreds of millions every month.

Where do YouTubers’ income come from?

The coffers of YouTuber income are not only from AdSense, you know! There are many other sources of income that are also promising. What is it about? Let’s see the following description!

1. YouTube AdSense

YouTuber Revenue Sources from YouTube AdSense

As previously explained, YouTube AdSense is the main source of income for YouTubers. However, what kind of detailed explanation?

YouTube AdSense is an advertising program that allows you to earn commissions from having YouTube Ads displayed on your channel.

The commission given will be calculated based on the number of views of the ad on your video. We have discussed how to calculate it in the previous chapter, yes.

Well, To get revenue from YouTube AdSense, there are several terms and policies that must be met. For example, say your YouTube channel has reached 4000 watch hours in one year, has 1000 subscribers, and is connected to Google AdSense.

Of course, in order to get that number of viewers, you need to create interesting and consistent YouTube video content.

2. Affiliate Marketing

Affiliate Marketing Program

How to get money from YouTube is not only through AdSense, another source of income is by joining affiliate programs or affiliate marketing.

Affiliate programs are programs that allow you to earn commissions if you succeed in getting other people to use a product. The commissions given may vary depending on the policies of the company or brand that you follow.

For example, Amazon offers commissions of up to 10 percent. Meanwhile, Niagahoster provides a commission of up to 70 percent of the product price.

After you register for the affiliate program, you will get a referral code or banner link to promote on your Youtube. If a customer buys a product with this code, you will earn a commission.

3. Endorsement

Product Endorsement

You may already be familiar with the term endorsement, right? Influencers usually get endorsements from products that match their personas. For example, beauty influencers such as Tasya Farasya, receive more endorsement offers for beauty products.

Well, you can also get endorsements from products that match your YouTube channel. For example, your YouTube channel is about cooking, you have the opportunity to get endorsements from cooking and eating utensils products.

The rates you set for YouTube endorsed videos also vary. Starting from hundreds of thousands to millions of rupiah depending on the number of subscribers and your account engagement.

4. Sales of Products or Services

Sales of Products or Services

Another source of income for YouTubers is through the sale of their products or services. For example, if you have an online business, you can simultaneously promote products through your YouTube channel.

This method was once used by Atta Halilintar who used his YouTube channel to sell his fashion brand, AHHA. Atta also often wears and promotes products on his YouTube videos.

Also read: 14+ Ways to Make Money from YouTube 2021

Interested in Becoming a YouTuber and Earning Fantastic Income?

Well, that was the income of Indonesian YouTubers in 2021, the numbers are enough to make us all gape.

For YouTubers with tens of thousands of subscribers, they can get 240 thousand to 3.9 million rupiah per month. Especially celeb YouTubers who have tens of millions of subscribers. The income can reach hundreds to billions of rupiah per month.

Well, to see YouTuber earnings in more detail, you can look at YouTube analytics sites like Social Blade.

Anyway, the main source of income for YouTubers can be obtained from YouTube AdSense. However, besides AdSense, there are other sources that are no less promising, such as affiliate programs.

In addition to promising, how to get profit from affiliates is also very easy. No need to bother collecting subscribers and the number of viewers, the most important thing is the number of people who buy the product.

What’s more, the commission given is quite large like Niagahoster affiliate program. Once successful in selling the product, 70% commission is already yours.

How? Are you increasingly interested in becoming a YouTuber? You can learn how to become a successful YouTuber for beginners first so you can earn from YouTube. Good luck!

Create by Ipadguides in category of Blog